Bupa’s new health and wellbeing plans launched for members based in the UK

Addressing the growing need for better, tailored mental health support services, Bupa Health Clinics has launched its range of Bupa Be.Well plans: Be.Motivated, Be.Ready, Be.Reassured and Be.Ahead.

Each plan is available to UK-based employees via the Bupa Be.Me app, and includes SilverCloud’s online mental health wellbeing programmes, which focus on sleep, resilience, stress, money worries, alcohol and body positivity.

Awareness of mental health issues is increasing

Trouble sleeping affected 35 per cent of people asked in a recent Bupa study, which looked at the most common health issues that Brits faced during the Covid-19 pandemic. Others said that they struggled to follow a healthy diet (23 per cent), that they were drinking more frequently during the lockdown (16 per cent), and that high blood pressure and stress were issues too.

But with an increase in mental health issues also came a heightened awareness of needing support. “A key theme to come out of the Covid-19 pandemic is that now more than ever people are aware of their physical and mental health,” said Sarah Melia, Managing Director for Bupa Health Clinics.

This, Melia said, presents an opportunity for businesses to put provisions in place to accommodate these needs, such as introducing or adapting wellbeing strategies to support staff. 

A personalised approach to healthcare key to maintaining engagement

In addition to being able to access the health and wellness plans on their smartphone, users will be able to connect wearable data, set and track goals and start group challenges between teams of colleagues.

Consumer demand for personalised healthcare apps that allow individuals to manage their own healthcare certainly has increased, and so Bupa’s offering, which can be tailored to an individual and their family’s health needs, comes at a prime time, allowing Bupa members working in the UK to tailor their own healthcare journey to make it more engaging, and ultimately, successful, for themselves.