Nick was part of the original set-up team of Vitality in the UK in 2003 and sits on the UK Executive Team. Having previously spent around 10 years as a strategist at Accenture, Nick has overall responsibility for the Vitality Programme, and also has strong involvement in our engagement approach and strategy, our sponsorship strategy, and also product initiatives that deploy Vitality in the workplace across differing settings.
Connecting with members through wearable health technology
Nick Read, Director of the Vitality Programme at VitalityHealth, shares the results of the company’s efforts to interact with its members via wearable health technology