Wei Ke, Ph.D is a managing partner at Simon-Kucher & Partners. He heads the company's financial services activities in North America. Wei has advised leading financial institutions on product innovation, pricing strategy, customer value management, sales effectiveness and consumer behavioral biases.
Demand for travel insurance will increase
Wei Ke, Nick Frank and David Shleifer from Simon Kucher and Partners share the results of a survey that has led the company to predict an explosion in demand for…
