Via the partnership, the companies will offer a complete, end-to-end healthcare solution that benefits payers, providers, and consumers. BrainFx’s cognitive health assessments equip payers and providers with deeper knowledge to identify a need for treatment and to develop more targeted treatment plans. This cognitive data will be combined with the Insightin Health platform inGAGE to enable the two firms to gain greater visibility into the full scope of a member, which affords them a more personalised ‘member life-cycle journey’ and an enhanced care plan.
“This integrated approach will revolutionise how health plans engage their members. By having the proactive picture of members’ care plans for both physical and mental health will provide a transparency for both payers and providers,” said Insightin’s CEO Enam Noor. “By leveraging behavioural science and artificial intelligence, we will be able to impact a healthier outcome for both health plans and providers for value-based care delivery.”
“BrainFx is excited to integrate its unique neurofunctional assessments into the clinical work-flows within Insightin’s intelligent platform that can engage members in their brain health in addition to their physical overall health,” said Tracy Milner, Founder of BrainFx. “Detecting milder or early changes in functional cognition leads to action – first to determine if there are medical root causes that can be treated, second, to deliver early intervention when it can be most effective, and third to ensure that treatment plans are personalised and consumable by patients in a way that leverages their strengths for adherence.”