Cover Genius partners with SAS
The embedded insurance specialist has announced a partnership with Scandinavian Airlines (SAS) to offer travel protection to its customers
Cover Genius stated that the ‘comprehensive’ travel protection covers visits to 25 European countries and the US, and is ‘embedded directly within the [SAS] customer booking flow’.
“While tourism is on track for a full recovery this year, airlines are looking for new ways to entice travellers back to the skies with a sense of protection,” said Peter Smith, Vice President of Partnerships, Travel at Cover Genius. “Convenience and client loyalty are at the core of offering embedded protection for travellers, which also offer SAS additional revenue growth as the industry continues to recover.”
Caroline Bergström, Head of Ancillary Products, Connectivity and Retail at SAS, added: “This partnership with Cover Genius allows us to cater to our travellers’ preference for a dynamic and tech-forward solution that is easy to use, convenient and scalable.”
Cover Genius also created another strategic partnership with Indian travel booking site EaseMyTrip in October.
Oliver Cuenca
Oliver Cuenca is a Junior Editor for Voyageur Group, joining in 2021. He writes for both ITIJ and AirMed&Rescue, covering a range of topics including international travel and health insurance, medical assistance provision and air medical transportation. He also serves as Title Editor of the Assistance & Repatriation Reviews. Oliver holds an MA in Magazine Journalism from Cardiff University, as well as a BA in English with Creative Writing from Falmouth University.