Latin America’s visitor boom – and why healthcare navigation now matters more than ever
Jorge Rodriguez, Director of Healthcare Risk Management for Latin America at Global Excel Management, tells ITIJ about how record tourism is challenging for the region
Mexico, the Dominican Republic, Costa Rica, and Colombia are experiencing record tourism, with 2025 closing at or near all-time highs, and 2026 set to climb further. That growth raises the odds that foreign visitors will need urgent or planned medical care – yet the region’s structural system constraints, quality variability, language barriers, and financial exposures make outcomes highly dependent on choosing the right facility and pathway. A trusted local partner – anchored in credentialling, price transparency, and bilingual care coordination – has become essential to deliver safe, cost-controlled, and positive member experiences across Latin America’s top destinations.
Across Mexico, the Dominican Republic, Costa Rica, and Colombia, tourism reached historic levels in 2025
Surge in visitors: 2024, 2025, and the 2026 outlook
Across Mexico, the Dominican Republic, Costa Rica, and Colombia, tourism reached historic levels in 2025, building on solid 2024 recoveries and setting the stage for continued growth in 2026.
• Mexico received 79.3 million international visitors (Jan–Oct 2025), +13.6% year on year, including 38.4 million overnight tourists (+5.8%). October 2025 alone set a monthly record at 8.30 million visitors. Authorities forecast additional gains in 2026 on the back of major events and sustained air/ cruise capacity
• The Dominican Republic closed 2025 with 11.6 million visitors, its best year on record; December 2025 neared 960,000 air arrivals, the highest monthly total ever. Outlooks point to further 2026 growth as airlift and cruise traffic expand
• Costa Rica logged 2.66 million air arrivals in 2024 (+7.7% year on year) and approximately 2.69 million in 2025 (+1%), with a strong December rebound and expectations of improvement into 2026, led by North America and a stabilizing Europe
• Colombia set a 2024 record of 6,696,835 non-resident visitors (+8.5% year on year). Jan–Sep 2025 tallied 4,875,830 nonresident visitors, with foreign arrivals up 4.5%; government strategy targets 7.5 million by 2026.
Overall outlook: with 2025 setting or surpassing pre-pandemic records across all four countries, 2026 is expected to continue on an upward trajectory, increasing the likelihood that travellers will need accident related or planned medical care while abroad.
2026 is expected to continue on an upward trajectory, increasing the likelihood that travellers will need accident related or planned medical care while abroad
Key problems foreign visitors face when seeking medical care
Foreigners seeking either emergency or scheduled medical care in Latin America often face challenges tied to structural system limitations and inconsistent quality.
• Limited healthcare resources and workforce shortages – including some of the lowest nurse graduate rates globally in countries like Colombia (8.1/100,000) and Mexico (17.1/100,000) – result in longer waits, limited specialist access, and inconsistent adherence to clinical guidelines.
• Fragmented and inequitable healthcare systems complicate navigation. Public, private, and social security subsystems operate with different rules, referral pathways, and payment processes, leaving foreigners unsure of where to go or what is covered.
• Access barriers and weak primary-care capacity further complicate timely diagnosis and referrals. The World Bank–PAHO Lancet Commission warns that disruptions to primary care can trigger severe health and economic consequences, highlighting system fragility that visitors feel when attempting to enter care.
• Geographic disparities are substantial: high quality tertiary centres cluster in major metropolitan areas, while rural and midsized cities lack advanced specialties – forcing travellers to undergo costly transfers or settle for lower-quality options.
• Language and cultural barriers remain a persistent obstacle. Studies show interpreter access is often inadequate, leading to misunderstandings around consent, treatment plans, and medication instructions.
• Medical tourism safety risks arise when travellers choose clinics promoted via social media or unregulated brokers. The CDC highlights risk from unaccredited facilities, inconsistent infection control standards, and limited postoperative continuity once travellers return home.
• Financial exposure – plus inflated charges. Foreigners frequently pay out of pocket, face limited integration with overseas insurers, and may encounter price opacity. Additionally, non-ethical providers sometimes inflate prices for foreigners – overcharging for diagnostics, surgical fees, devices, or ‘urgent’ services not medically necessary – especially in unaccredited or weakly regulated settings. These practices compound the CDC-flagged financial risks of unverified providers.
Why a local, credential-driven partner is essential
Given record tourism levels and the structural healthcare challenges above, foreign visitors benefit from having a trusted local partner to navigate care safely, cost-effectively, and with good patient experience.
Quality anchored in accreditation.
A strong partner curates a narrow, high reliability panel verified against international standards (e.g., Joint Commission International – JCI) and procedure-level outcomes (infection rates, ICU capacity, implant traceability). JCI’s directory enables verification across Mexico, Costa Rica, Colombia, and the Dominican Republic.
Concrete example (Mexico): Hospital Médica Sur (Mexico City) is JCI accredited, making it an appropriate anchor for referrals where complex diagnostics, operating room (OR) standards, and ICU support are required – illustrating the type of facility a partner should prioritise.
Cost protection and transparency. Partners negotiate all-inclusive bundles (facility, surgeon/anaesthesia, implants, imaging, meds, defined follow-ups) and audit invoices – essential in markets with high outof-pocket (OOP) shares and the known risk of inflated charges at unregulated clinics.
Bilingual, end-to-end navigation. From triage and bed placement to translated consent, record export (DICOM/operative notes/implant lot), and tele-follow-ups, coordinated navigation addresses communication gaps that research links to poor decisions and adverse events.
Right care, right place, first time. Destination-specific playbooks route members to facilities with verified trauma, neuro, cardiac, or advanced surgical capability – avoiding small clinics lacking CT, ICU, or on call subspecialists.
Ongoing governance. Beyond selection, the partner continuously verifies credentials, reviews sentinel events, and monitors infection control – keeping the network current as performance moves.
By combining credentialling, cost protection, and coordinated member experience, a local partner mitigates the most common risks foreign visitors face across Latin America’s rapidly growing tourism markets.
Foreigners seeking either emergency or scheduled medical care in Latin America often face challenges tied to structural system limitations and inconsistent quality
Sources
inegi.org.mx, tourismanalytics.com, paho.org, mincit.gov.co, thelancet.com cdc.gov, jointcommission.org
Jorge Rodriguez
Director of Healthcare Risk Management for Latin America, Global Excel Management
Jorge has a wealth of experience in the insurance industry, particularly with Life, Health and Accident reinsurance. He has worked with some of the largest insurance companies in Mexico, including GE Capital, and he has also completed the Six Sigma certification. Jorge’s background in the insurance industry and strong actuarial knowledge are an important asset for Global Excel and the clients he works with. He is based in Mexico City, Mexico.
March 2026
Issue
In this month’s ITIJ we examine the digitisation of healthcare across the Americas, plus we look at how embedded insurance is disrupting the traditional insurance market. We also investigate Latin American medical assistance provision and ask how can the industry build awareness and engagement among consumers.
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The Editorial Team updates the ITIJ website daily, and works on features for the print edition. With expert industry knowledge and years of experience in writing about complex travel insurance issues, the Editorial Team is ready to investigate and report on the topics that matter most to ITIJ's readers.