Insurtech partnership to assist SMEs

Innovation business meeting
Company brief

In an exciting new partnership for the insurtech space, Prudential Corporation Asia is teaming up with HælthTech in a move that the insurer said will enable straight-through processing of transactions and the automation of core processes.

HælthTech is a specialist provider of tech solutions and operating platforms for insurers and, under the agreement, Prudential will integrate HælthTech’s OMNI cloud technology into its PRUWorks platform, a digital ecosystem designed for small- and medium-sized enterprises (SMEs) across Asia. PRUWorks provides SMEs with access to a range of insurance products, employee benefits and business services.

Nic Nicandrou, CEO of Prudential, commented on the partnership: “As a leading insurer and asset manager, Prudential is committed to supporting the growth of SMEs, which are the backbone of Asia’s economy. By broadening and simplifying access to insurance and employee benefits, PRUWorks enables business owners to focus on what matters most – growing their business.”

Simon Spratt, CEO of HælthTech, said: “Prudential and HælthTech have a shared vision to create customer-centric solutions using innovative technology. With the fully integrated and versatile OMNI platform, PRUWorks will give SMEs centralised, easily accessible digital services that deliver great value and an enhanced user experience.”