Mexico and Jamaica signed a memorandum of understanding (MOU) on 16 January that aims to make travel between the destinations easier and more frequent thanks to a multi-destination marketing arrangement. The deal was signed by Jamaica’s Minister of Tourism, Hon Edmund Bartlett, and Mexican Secretary of Tourism, His Excellency Enrique de la Madrid Cordero, at the Westin Palace Hotel in Madrid, Spain. Multi-destination agreements have now been signed between Jamaica, Cuba, Dominican Republic and Mexico.
“We anticipate that this agreement will have a major economic impact on the region. Not only is it the first of its kind in the Caribbean but it is a symbiotic arrangement that will allow us to provide a market for close to 33 million people. It will also allow us to develop and exchange partnerships with large airlines and major tour operators,” said Bartlett.
A joint summit has been planned for March. Representatives from Jamaica, Mexico, Cuba and Dominican Republic will be meeting to discuss the joint agreement in greater detail.