Staysure does it right
Staysure, a UK-based company providing travel insurance for those aged over 50, won the Marketing and Customer Engagement Award at the recent UK Brokers Awards
The company was awarded the accolade due to its work on the 2018 Worth Doing Right rebrand. Ryan Howsam, Chairman of Staysure, commented on the achievement: “The inherent approach we take with our marketing always has our customers front of mind, so it’s fantastic to see our Worth Doing Right campaign ─ which aimed to do just that ─ being accredited with the Marketing and Customer Engagement Award. Our passion [for] Worth Doing Right continually grows and I’m incredibly proud of my team who have made this such a success.”
The Worth Doing Right campaign sought to strengthen the brand’s leadership position and deepen consumer trust, and highlights Staysure’s approach to tailor making policies.