Campus Power is based on giving students, parents and universities the information they need to ensure they are prepared for the higher education setting. It includes information on financial products such as overseas bank accounts, loans, foreign exchange solutions, payment cards, loans and investments. It also offers information and services to users – via partner companies – on admission, test preparation, overseas accommodation, travel and health insurance, and travel assistance.
“We have found out from our research that students, their parents, and institutions grapple with the challenge of interacting with multiple stakeholders to resolve issues related to their higher studies. This assumes importance with the increasing number of students opting for higher studies in India and abroad. Hence, we have decided to launch ‘Campus Power’ to bring all education-related services under one umbrella,” said Sudipta Roy, Head – Unsecured Asset at ICICI Bank. He added: “We believe that the benefits of our products and services should be available to all students and their parents, irrespective of whether they are ICICI Bank customers or not. With this launch, we wish to provide a holistic experience to the students and their parents and assist them in fulfilling their dreams.”