Bupa Arabia becomes partners with Saudi government
The company will support the government’s DOAM loyalty programme for public sector employees
The Ministry of Human Resources and Social Development has partnered with Bupa Arabia for Cooperative Insurance.
The insurer will be the exclusive provider of health insurance services for the newly launched DOAM job loyalty programme, targeting 1.2 million public sector employees across Saudi Arabia.
The programme aligns with the goals of Saudi Vision 2030 by bolstering the government sector and recognising the contributions of public sector employees.
Bupa Arabia’s will offer two cutting-edge health insurance products, namely ‘Bupa Family’ and ‘Bupa Helpers’, specifically tailored to cater to the needs of more than 1.2 million Saudi families and employees.
Atef Mufti, Chief Sales Officer at Bupa Arabia, said: “We are immensely proud to support the DOAM job loyalty programme, which aims to bolster job commitment and motivate public sector employees through innovative and sustainable offerings, including discounts, incentives, and exclusive benefits, all with the aim of ensuring their satisfaction.
“Bupa Arabia will be supporting DOAM programme by offering various insurance products, such as Bupa Family and Bupa Helpers, along with any new product releases featuring unique offers and benefits. Our aim is to serve public sector employees and their families through these offerings at affordable prices.”