How do you market a hospitals services to insurers and patients effectively?
How do hospitals ensure that their messaging is targeted and effective? Marketing experts and healthcare providers from around the world highlight why knowledge and best practice are of central importance…
National Business Association of Colombia leads the Colombian medical tourism strategy
Carlos Eduardo Jurado and Juan Felipe Santos shared updates on their efforts to make Colombia’s healthcare system attractive to international patients and payers
AI is the answer to innovation in the claims process
In a recent webinar, Niels Thoné, Co-Founder and Chief Growth Officer (CGO) of Sprout.ai (Sprout), and Joanne Richardson, former Health Director at AXA, sat down to discuss the challenges in…
Randy Cook, CEO of AMI Global Assistance, spoke to ITIJ about the company’s innovative approach to adoption of new technologies and working effectively with healthcare providers around the world